Category Archives: Video

IBM Video Campaign: Smarter Marketing

I was at a BCAMA Breakfast Speaker Series event this morning and I had the pleasure of hearing a number of senior level marketers speak on the topic of “Re-inventing the Role of a Senior Marketer“,

One of the speakers Geraldine Tenten, Director of Marketing for IBM Canada had a fantastic presentation on how the CMO role is changing. My favorite part of her talk was the videos that IBM developed for its business solutions customers to understand how to be smarter at marketing. I love these videos because they are highly educational and relevant to marketers today.

Check out the videos below.

Smarter Marketing: Meet your customer

Smarter Marketing: Know your customer

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TED Talk: On Being Wrong

Let’s start off this fine Monday morning with a little inspiration.

One of the reasons why I love this TED Talk is because it’s so relevant to everyone. We all want to be right all the time. Last week, a colleague of mine corrected me on a word that I had used incorrectly (medium vs. media) in a presentation. My initial reaction was that of shock because I’ve been using that word for years in the wrong context but after a few seconds, I instantly appreciated the feedback. Sure my ego took a beating but at the end of the day I gained a valuable growth opportunity.

So my advice for the day is to set aside your ego and embrace being wrong. Being wrong helps us grow and widen our perspective.

You should follow the Pinstriped Suit on Facebook.

TEDx Talk: How to Live a Creative Life

Creativity

I had the opportunity to go to a fantastic event at the Vancouver Art Gallery last week. The event was organized by a group called Arts Scene Vancouver who organizes events for artists, business people and creative types.

At this event, I happened to meet Dr. Ray Hsu who happens to have a TEDx Talk called “How to Live a Creative Life”. Dr. Ray Hsu is a writer, teacher and artist who frequently lectures on the topic of creativity.

Check out his video!  I watched the the video last week and it is fantastic. It is packed with some great ideas on creativity and education. (Click on the link below as I couldn’t find a way to embed the video)

TEDx Talk: How to Live a Creative Life by Dr. Ray Hsu

On the same vein as Ray’s talk on living a creative life, check out this fantastic book on creativity called “The Creative Habit: Learn It and Use It for Life by Twylla Tharp. I just started reading this book this morning and I already love it! I’ll be posting a book review once I finish.

You should follow the Pinstriped Suit on Facebook!

 

 

4 Hilarious Commercials You Need to Watch

Take a break from whatever you’re doing and have a laugh.

Nolan’s Cheddar – “What Doesn’t Kill You Makes You Stronger”

Kmart – “Ship my Pants”

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3 TED Talk Playlists I’m Watching Right Now

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Last year, I made a commitment to try to watch a TED Talk every morning while I ate breakfast. This lasted for a few weeks but in that time, I absorbed an enormous amount of ideas, inspiration and actionable steps for creating great work.

Recently, I noticed that TED now has playlists which are organized by topic or by an individual. This is awesome! I normally find TED Talks by browsing or clicking on a link through Facebook. Having a collection of videos on one topic, in one place is great for absorbing tons of ideas worth spreading.

If you’re looking for a little Sunday motivation, check out these three awesome TED Talk playlists I’m watching right now. (I’ve noticed you can’t embed playlists the same way you share individual talks so the playlist links are embedded in the titles) I’ve embedded my favorite video from each playlist into the post.

1) Work smarter (11 talks)

Work smarter is a fantastic collection of TED Talks including some of my favorite authors such as Simon Sinek (Start with Why), Shawn Achor (The Happiness Advantage) and Jason Fried (37 Signals).

2) The Creative Spark (10 talks)

The Creative Spark includes inspiring talks by Elizabeth Gilbert (Your elusive creative genius), Ken Robinson (Schools kill creativity) and David Kelly (How to build your creative confidence). Elizabeth Gilbert’s talk is one my absolute favorite TED Talks.

3) A Better You (11 talks)

The A Better You playlist is a collection of success masters ranging from John Wooden to Tony Robbins. Make sure to check out Matt Cutt’s talk on “Try something new for 30 days”.

You should follow Matt on Twitter!